The Boutique Hotel Loyalty Blueprint
What Makes Guests Remember You

What You’ll Learn in This 5-Day Course - And Why It Matters Long after The Stay Ends
✨Uncover what’s keeping happy guests from coming back.✨Turn atmosphere into a loyalty engine✨Be remembered for what you stand for, not just what you offer✨Earn guest loyalty with the team and tools you already have✨Turn one-time guests into lifelong storytellers
The Benefit: Build a brand guests trust, return to, and talk about — so you get more direct bookings.
I’m Liberty.
20 years in hospitality.
Now, I help boutique hotels turn their atmosphere into stories guests remember —
and those stories into quiet loyalty that lasts.
🌿Here’s what you’ll receive—no surprises, just substance
Check it out what’s inside this 5-day series:
Day 1 - Mistake #1 - Training Guests to Chase Discouts, Instead of Value
What to do: Offer things guests can’t buy — like surprise welcome treats, early access weekends, or personal touches.
Why it matters: Price fades. But a guest who feels valued? They’ll return and rave about you.Day 2: Mistake # 2 – Treating Loyalty Like A Transaction, Not A Feeling
What to do: Think beyond points. Prioritize emotional connection and recognition.
Why it matters: Loyalty built on spreadsheets fades fast. Loyalty built on heart? That lasts.Day 3: Mistake #3 – Relying On Booking Sites To Do Your Storytelling
What to do: Start telling your own story — on your website, in emails, and through thoughtful design.
Why it matters: Booking platforms promote price. You should promote personality.Day 4: Mistake #4 – Hiding or Undervaluing Your Book-Direct Offer
What to do: Position your direct booking perks as exclusive insider access, not discounts.
Why it matters:_ When guests see real value in booking direct, they skip the comparison sites._Day 5: Mistake #5 – Forgetting That Loyalty Is A Team Sport
What to do: Train your team to spot, surprise, and delight returning guests.
Why it matters: It’s not just marketing’s job. A warm smile or remembered name builds loyalty in seconds.
Your first lesson is on its way
A note will arrive shortly in your inbox from me, LibertyInside, you’ll find everything you need to begin our journey through The Boutique Hotel Loyalty BlueprintIf anything feels unclear, just reply—I'm here to helpIn the meantime, check your inbox (and your spam folder, just in case).
P.S.If you don’t see the email within a few minutes, it may have quietly slipped into your spam or promotions folder.(Email filters don’t always recognize thoughtful storytelling.)Chances are it ended up there.(Since I'm relatively new to sending emails to my list, sometimes the "email algorithms" think I'm a robot! 🤷🏻)